Innovation is in the DNA of Hell, from being the first delivery service to offer mobile EFTPOS back in 1997 to providing a completely free-range pizza menu in 2015.
Today is no different. We're introducing EatKinda Ice Cream to our dessert range — an innovative plant-based and gluten-friendly (yet still super creamy) ice cream…
You'd never guess this cream imposter 🥸
Our ice cream range is devilishly delicious, but what will surprise you about our new plant-based ice cream from EatKinda, is that it's made with...you're not going to believe this...cauliflower!
You won't be able to detect this cruciferous imposter because it's so ludicrously creamy it'll leave your taste buds wanting more. This groundbreaking product is developed and produced in Aotearoa and is only available nationwide at Hell Pizza.
EatKinda uses rescued cauliflower wherever possible, which would otherwise go to waste. Because ice cream is about flavour — not food vanity (though the end result is pretty easy on the eyes).
It doesn’t just look good, it does good too.
Annually, over 150,000 tonnes of food waste is generated in Aotearoa, and approximately 60% of this food waste is edible — it's enough to feed the entire population of Dunedin for a whole year!
EatKinda is part of the shift towards a more sustainable future, using 93% less land, 81% less water, and 84% less greenhouse gas emissions than traditional milk production.
No one misses out
Made without dairy, gluten, soy, nuts, or artificial stuff — so even the pickiest eaters can partake! Choose from two sinful flavours, Strawberry Swirl and Mint Choc Bikkie.
Mint Choc Bikkie (Plant-Based)
Silky mint ice cream with crumbly chunks of gluten-free chocolate biscuits.
Strawberry Swirl (Plant-Based)
It's like sinking your fangs into a fluffy pink cloud bursting with summer's best berries.
Melts in your mouth, not in the pot
Worried that your ice cream will melt before you finish your pizza? Fear not, because EatKinda ice cream has no cows' milk; it has a much higher melting point than regular ice cream.
And once you’ve scoffed the lot, the cherry on top is that the pottle is home-compostable — so just peel off the sticker and chuck it in your compost. Or even better, use it as a seedling plant pot.
The Hell Pizza 5-Step Guide To Becoming An Ice Cream Connoisseur
Follow these steps to unlock the secrets of each scoop and gain a deep appreciation for the nuances of every spoonful 🤌
1. Choose your flavour(s)
2. Look – You only get one chance to make a first impression, so, how would you rate the look, out of 5?
Does the colour match the flavour? Are the flavours visually swirled, ribboned, marbled, or evenly blended? Take a big whiff — what dominant aromas can you detect?
3. Texture – How would you rate the “mouth feel” of your ice cream, out of 5?
Take a small spoonful of ice cream and note the texture. Is it smooth or gritty? Creamy or icy? Does it feel heavy or light in the mouth? Does it melt quickly or slowly?
4. Taste – Take a small bite of your ice cream; how would you rate the flavour out of 5?
Is the ice cream sweet, tangy or sour? How about the aftertaste of the ice cream? Does it linger or disappear quickly?
5. Overall – Out of 5, how worth the risk of brain freeze is it?
Now that you’re an ice cream connoisseur…What’s your overall rating for EatKinda ice cream, out of 5?