Unlike some otherworldly establishments, HELL doesn’t discriminate – Vegan, vegetarian, gluten-free – whatever your pleasure, you can satisfy your gluttonous desires with us.
HELL is the only Kiwi pizza company to offer two different varieties of Nudairy dairy-free mozzarella and dairy-free cheddar, and we don’t charge vegan and lactose-intolerant customers extra for the privilege. We also have a dedicated Plant Powered Menu, with 11 pizzas, sides, salads, and desserts all available.
Key staff must also complete and pass the 90-minute DOP online training course, while anyone involved in sourcing, preparing and serving GF food must be taught about coeliac disease and why best practice is essential.
HELL stores are independently audited annually as a requirement of Coeliac New Zealand to ensure the strict procedures are being upheld.
To ensure our Coeliac customers can order and enjoy their gluten-free pizza with confidence, we have invested in new equipment and training for our 74 stores across the country – meeting the strict guidelines required for accreditation under Coeliac New Zealand’s Dining Out Programme (DOP). We were the first national chain to become fully accredited in New Zealand.
DOP provides assurance our food has been prepared according to strict standards that virtually eliminate the presence of gluten. All HELL kitchens and staff are equipped with the tools and expertise required to meet DOP standards. This includes designated pizza trays, utensils and pizza cutters in every store, as well as carefully designed procedures in storage and preparation to avoid cross-contamination.